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Sometimes it's good to stop, take a breath and see what other marketers are doing to get results. You never know. You might see something that inspires your next great campaign.
Posted on: November 9th, 2015 by Ira Jackson
I recently heard a fascinating NPR segment on insect communication. It got me thinking about what all of us in marketing and development try to do: Send out the right vibrations at the right frequency. Not surprisingly, Mother Nature has some great insights for us.
Posted on: August 12th, 2015 by Ira Jackson
For the last 24 years, Ira Jackson has owned and operated Perfect Image, a progressive commercial printing company in Atlanta. Not only has Jackson's industry seen epic technological shifts, but so, too, has Jackson shifted through dramatic cultural times and changes. Peek into his world view in Rhodes Magazine.
Posted on: May 12th, 2014 by Ira Jackson
As a long-time business owner, I have experienced many times what a rocky road it can be to stay in front of challenges and opportunities. Growing and staying relevant can be painful. But while a scoop of adversity is rarely my dessert of choice, it has often been a great teacher and essential to success.