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Fresh ideas inspire new customers and keep existing customers engaged, and this article is devoted to just that. As a trusted commercial printing partner for Atlanta's business community, Perfect Image is committed to helping our neighboring small to mid-sized businesses drive conversions and repeat business.

Ira Jackson, president of Perfect Image in Atlanta, tells clients to print for these reasons: Inspire, raise eyebrows, move people to act and drive your brand. Otherwise, why print? Perfect Image steps beyond traditional print services by helping educational institutions, nonprofit organizations and small/mid-sized businesses move that needle.
"We understand your resources and budgets are not the same as larger organizations," says Jackson. "Perfect Image caters to your current, real world needs. Your opportunities and challenges are distinctive so you need More than a printer."
What's in it for you at Perfect Image?

Developing marketing that appeals to Millenials can be challenging. The highly digital and socially connected demographic uses media in unprecedented ways. A research study shows that print reaches all ages including Millenials. This study of the platform reach of millenials provides great insights to support a multichannel marketing campaign that includes the impact of print.

Variable Data Printing or VDP is a powerful print solution that allows for personalization and incorporation of variable data you have about your customer base. By combining your data and recipient information with the power of quality print marketing you can increase your response rate and unlock the power of direct mail. VDP is such an expansive platform that allows for us to push the envelope on what can be done with the data we have about our customers. Compelling design, value added offers and conversion focused copy can yield your business conversions and new business.

Educational institutions and non-profit organizations work hard to differentiate their brands from the competition. Every print marketing dollar spent must move you closer to your goals, increase brand awareness, and drive engagement with your audiences. After more than 30 years in serving schools and institutions of higher learning, Perfect Image is More than a printer in helping you achieve the highest return on print marketing expenditures. Download a free .PDF of our Top 5 Print Marketing Tips for non-profits and educational organizations below.
Here are five solid print marketing tips we share with clients to generate the most effective results